Direct Sales Agent Coordinator (DSA Coordinator)

Here is a refined, highly professional, and action-oriented rewrite of the DSA Coordinator job description, tailored to look sharp and modern for prospective candidates:

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### **Job Overview**

As the **DSA Coordinator**, you will be the driving force behind our retail banking expansion through the Direct Sales Agent (DSA) channel. You will lead, coach, and monitor a high-performing sales network, ensuring we hit aggressive customer acquisition and funding targets. By pairing rigorous compliance with hands-on coaching, you will maximize agent productivity while delivering a seamless, world-class experience for our customers.

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### **Key Responsibilities**

• **Portfolio Growth:** Spearhead the promotion and sale of comprehensive retail banking products—including accounts, deposits, loans, and digital banking solutions—through the DSA network.

• **Performance Optimization:** Monitor, track, and evaluate agent metrics to guarantee the consistent achievement of individual and team acquisition, sales, and funding targets.

• **Compliance & Governance:** Ensure strict adherence to KYC, AML/CFT mandates, external regulatory requirements, and internal bank policies across all sales and onboarding activities.

• **Coaching & Field Leadership:** Conduct regular field visits, interactive coaching sessions, and engagement initiatives to boost agent retention, build morale, and elevate customer service standards.

• **Analytics & Stakeholder Management:** Analyze performance reports, troubleshoot operational roadblocks, and collaborate cross-functionally to streamline channel workflows and maximize business impact.

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### **Would you like to take it a step further?**

Let me know if you would like to include a section for **Candidate Requirements** (such as years of experience, educational background, or core skills) to round out the complete job advertisement!

Here is a polished and professional rewrite of the requirements section, designed to match the clean format of the job description:

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### **Job Requirements & Qualifications**

• **Education:** Bachelor’s Degree in Banking & Finance, Business Administration, Marketing, Economics, or a related field.

• **Experience:** Minimum of 5 years of proven experience in retail banking, sales, business development, or customer acquisition.

• **Product Knowledge:** Solid understanding of retail banking products, services, and end-to-end customer onboarding processes.

• **Regulatory Compliance:** Strong working knowledge of KYC, AML/CFT frameworks, and other relevant regulatory requirements.

• **Soft Skills:** Excellent sales, communication, negotiation, and relationship management abilities.

• **Technical Proficiency:** Proficient in Microsoft Office applications with a strong capability to analyze data, track metrics, and prepare detailed reports.

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Would you like me to put the entire job posting (Summary, Responsibilities, and Requirements) together into one cohesive template for you?